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Alltel - Gasp - Gives Customers What they Want

Advertising Ourselves to Death on the brilliance of Alltel's new ad campaign, which touts MyCircle. If you haven't seen these commercials, watch the one on AOtD. It speaks clearly to what wireless customers want while taking a subtle swipe at national competitors.


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Posted on June 22, 2006 in Advertising/PR, Strategy |

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