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About Ian

  • I'm the principal of august communication consultants, where I assist clients with online communication strategy, campaign planning, project management and content development. I work both directly with client companies across a range of industries, and in collaboration with marketing and design agencies that have short and long term needs that align with my skills.

    My industry experience includes apparel, hospitality, technology, life sciences, consumer package goods, logistics, recreation and education. I’m happy to share relevant examples and case studies.

    Want to know more? You can read a bit of trivia about me here, or send me an email.

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Parlez Vous Web 2.0?

You've watched Web 2.0 explode and you're itching to climb on the gravy train. But do you know the language? Do you understand what it takes to be a high flyer in the booming world of Web services? Here are a few things to keep in mind:

  1. Any conversation about your company must include references to SOAP or Ajax. Extra credit if you describe any Web services site as "Ajax-y."
  2. Investment? Not now, thanks. You prefer immediate cash flow generation through ad revenue.
  3. You don't have a marketing department. You've got a blog. Oh, and RSS.
  4. Google's going to call just any minute. You know it.

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